THE BRIEF
Create an interactive, engaging experience for guests at CES by pairing the experience and personality of Alexa with the pre-release sampling of Coca-Cola Energy.
OUR RESPONSE
Reimagining a concept first revealed at the Amazon Holiday Press Preview in New York, our team partnered with Alexa Shopping and Coca-Cola for a surprise and delight moment at CES.
We worked alongside the Alexa and Coke teams to redesign the experience in a way to highlight not only the personality of Alexa, but showing how simple it was to pre-order a sampling of Coca-Cola Energy, Coke’s new energy drink, through your Alexa-Enabled Device.
: Thank you to ZenoGroup for the incredible Photos & Video.
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TOTAL IMPRESSIONS
