To launch Travis Scott's documentary, "Look Mom I Can Fly", we dropped the trailers on VHS with a publicity stunt with Travis in Houston, Texas where fans were able to meet Travis and get an exclusive branded VHS tape with a sneak peak of the documentary. For the premiere and screening, guests arrived at Barker Hangar for a fully themed experience featuring a branded jet. After the screening, guests were invited to an after-party with themed decor and photo moments with a liver performance.