EXAWARD FINALIST
Best Use of Events for Content
THE EXPERIENCE
IMDB partnered with AGENC to take over a yacht at Comic Con San Diego to create a floating content-creation studio that was a must-stop destination for talent, industry VIPs, and fans.
Aboard the 3 story yacht, fans got the chance to test their knowledge on the IMDb Trivia wall, catch glimpses of their favorite stars and got to be a part of their favorite lore through custom, immersive photo booth vignettes.
AGENC also executed the IMDb OG Hybrid Studio which held talent interviews during the 3 day activation. Convention goers were able to enjoy the live interviews from the boardwalk on the giant LED screen atop the IMDboat.
After hours, AGENC managed the night one Fan Party, VIP Party the second night, and Amazon Ads Party that closed out an unforgettable 3 day activation.
